Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.
Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?
Responsibilities
Lead marketing spend, planning and evaluation across marketing spend (eg paid adv, PR & KOL, user campaigns, sponsorships etc).
Analyze the effectiveness of marketing campaigns, derive insights, and develop high-impact recommendations for executive business leaders.
Measure marketing incrementality through multiple statistical techniques (e.g., A / B and multivariate testing) and causal impact analyses.
Provide key data insights to help marketers shape new or existing campaigns, continuing to identify growth opportunities, and data-driven recommendations to improve budget investments.
Work with complex datasets, ensuring that our marketing activities are being tracked and measured appropriately by working with cross-functional stakeholders.
Build relationships and collaborate with leaders across Marketing, Regions and Finance team to find solutions to challenges
Drive continuous process improvement, standardization, simplification and reporting enhancements
Requirements
5+ years of experience in an FP&A or strategic finance role supporting Marketing function or in a Marketing role supporting analytics & strategy with Finance background at a large internet company (B2C)Analytical problem solver with extensive experience building complex financial and / or operating models
Ability to craft executive-level presentations and develop succinct narratives outlining the key points of a deliverable and next step action items
Demonstrated abilities to ask the right questions and to use sound business judgment when collaborating with a wide-range of stakeholders
Proven proclivity for quickly identifying and methodically resolving potential road-blocks
Working at Binance
Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry
Fast moving, challenging and unique business problems
International work environment and flat organisation
Great career development opportunities in a growing company
Possibility for relocation and international transfers mid-career
Competitive salary
Flexible working hours, Casual work attire 
