foodpanda - Senior / Growth Marketing Analyst
Hong Kong
source : Happyer

Who we're looking for

We are looking for a Senior / Growth Marketing Analyst to join our fun, professional and dedicated Marketing Department based here in Hong Kong.

The Marketing Department drives the growth and marketing strategies at foodpanda HK, with the aim of painting the city pink and bringing foodpanda to be the no.

1 food and grocery delivery platform. Wait no longer and join us if you want to make a direct and visible impact and contribute to large-scale success!

What you will be doing

  • Support the Marketing Department on the growth for foodpanda in Hong Kong, which cover the food delivery, pick up, and foodpanda mall business vertical
  • Develop quantitative analyses, ad hoc reports, and models to support marketing decision-making. Analysis areas might include (but not limited to) consumer segmentation, adoption, lifecycle, retention, lifetime value, usage, engagement, and return on investment.
  • Provide insights to marketing leadership on cost to acquire users, value of digital engagement, and cross-channel impact of media.
  • Develop dashboards that provide reliable insights and visualization relative to critical metrics, projections, and historical performance.
  • Less experienced candidates will be considered as Growth Marketing Analyst.
  • Who you are

  • Hungry to make a difference
  • A university degree holder in business, marketing, communications, or related areas
  • At least 3 years of analytical and database experience. Experience in CRM / marketing / advertising analytics and e-commerce is a plus.
  • Equipped with excellent knowledge in SQL and dashboarding tools such as Tableau, Python or any other data analytics tools
  • Experience in cloud platform analytics is highly preferred
  • Having strong analytical skills, with a data-driven and strategic mindset particularly for consumer insights and business growth
  • Having adequate statistics knowledge for data analysis, such as probability distributions, statistical significance, hypothesis testing, and regression, is a plus
  • A sociable character and positive attitude towards new challenges
  • Extremely driven with a self-starter mindset. You are super comfortable taking an idea and running with it, seeing the project through start to finish.
  • Excellent communication and interpersonal skills, fluency in both written and spoken English and Cantonese
  • You thrive in a fast-paced environment. Things move very quickly around here, but you thrive in environments like that.
  • Fun! We work hard, so we can play harder.
  • What we offer

  • A dynamic, fast paced environment
  • A vibrant and international team with diverse background
  • Steep learning curve in e-commerce & entrepreneurship
  • Learning & development programs and skills trainings
  • Flexible working hours and agile company with a flat hierarchical structure
  • Monthly staff allowance and corporate discounts including at restaurants, gyms and many more
  • Agile office environment with a fully-stocked beverage fridge and self-serve beer
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