Analyst
牛奶有限公司
鰂魚涌, 香港
1天前
source : Dairy Farm

The Job

  • To formulate and drive predictive analytics, market insight plan and provide data-driven recommendations for customer engagement strategy
  • To support deliveries of ad-hoc analytical projects to the clients with actionable insight, communicated in an appropriate manner to the audience
  • To support deliveries of campaign activity to evaluate its success and to provide robust recommendations for future improvements
  • To identify and support in driving efficiency of regular tasks through automation and streamlining of processes
  • To ensure all works of team members are error-free
  • The Person

  • Educated to degree level in numerical field (e.g. Mathematics, Statistics, Economics)
  • Minimum 3 years' hands-on experience in CRM data analysis, data extraction, customer segmentation, ideally from retail industry or CRM / Loyalty / Marketing agency
  • Solid experience in Tableau, SQL and Python programming
  • Confident communicator of analytics to technical and non-technical audiences
  • Natural curiosity to interrogate data and identify hidden patterns to support business needs
  • Experience of working with digital analytical tools such as Google Analytics, is a plus
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