Lead the Group’s strategic marketing and branding initiatives across all business lines and countries
Create and execute effective strategies across all marketing discipline including digital marketing, direct marketing, advertising, content and sales support collaterals etc
Put together effective Marketing framework in place, creating an annual plan that supports both business goals and regional marketing initiatives
Provide overall functional leadership for the marketing team, ensuring an appropriate structure, processes and tools are in place to support growth and development
Work with firms leaders to ensure the right tone and campaign is set for their line of business, launches or other updates
Work closely with Media and PR.
A degree in Marketing or Communications and atleast 15 + years of working experience gained from a Financial Services(global banks or alike) or Marketing agency business(with financial services expertise)
Proven working experience with Institutions providing both B2B and B2C financial offerings a strong advantage
Must have proven track record in building marketing strategy, brand management, digital marketing and advertising
Ability to articulate and lead marketing vision, actively participate in and influence business growth plans important
Proven relationship management skills and experience in working with sales channels to deliver results through marketing programs
Experience in working for a fast paced, dynamic environment essential
Excellent communication and presentation skills and strong in written and spoken English
Strong team management skills- including coaching, mentoring and providing directions.
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