Implement customer events and marketing programs to assist in growing of high net worth customer segment
Plan and implement customer acquisition and loyalty programs
Develop and execute branding and advertising initiatives to strengthen the brand awareness in Hong Kong and mainland China
Identify and explore partnership opportunity with external vendors
Degree holder in Marketing, Communication, Business or related discipline
Minimum 5 years of working experience in customer segmentation, public relations, corporate communications or event management, preferably obtained within a large financial services or banking environment
Excellent marketing, communication and interpersonal skills
Good problem solving, good marketing sense and excellent project management skills
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