Ensure profitable business growth by creating and maintaining a profitable portfolio of propositions for both individual and group segments and any new product or product changes are implemented through a robustly governed process.
Accountabilities and Activities :
Generate market and customer insights through research and market watch, share insights with internal stakeholders and maintain database
Ensure accuracy of competitor insights, provide recommendations and share with internal stakeholders
Monitor and manage performance of existing products
Conduct annual product review and manage the product changes project
Follow governance and comply with regulations and requirements from any applicable local regulatory requirements and Bupa internal policies
Design potential propositions with creative ideation based on segment needs
Assess product performance and propose changes to enhance performance or close gap
Produce product documentation (proposal, business case, product spec)
Review product content submitted by other departments
Provide product training
Translate customer insights generated from research into actions
Timely completion of cross functional projects (communication, update, issues and risk management)
Accuracy of information on product documents (internal and external)
Timely update of market intelligence database
To be considered for the role, you should ideally have :
Educated to degree level preferably in the areas of Statistics, Marketing or Finance, and / or recognized market research or product development qualification or equivalent.
Preferably with at least 5 years’ relevant business experience on customer insight and product development
Strong communications, presentation and analytical skills
Good command of both written and spoken English and Chinese
Bupa offers 5 days work per week and comprehensive remuneration packages including base salary, performance bonus, study assistance plan, non-
contributory pension plan, life and medical benefit, dental benefit, annual leave, examination leave, etc.
Personal data collected will be used for recruitment purposes only. Only candidates selected for interviews will be contacted.
Bupa will be in touch for any opportunities that matches your profile. All personal data of unsuccessful application will be destroyed 24 months from the date of receiving the application.