Main Responsibilities : Digital Marketing
Be responsible for acquiring digital and social media channel
Plan and execute digital marketing strategy for different banking products
Engage with various business department to understand the business needs and objectives
Lead team members to initiate and consistently optimize internal / external digital marketing promotions to achieve channel acquisition and engagement targets
Explore, identify and engage startup or FinTech solutions for business generation
Take initiative to explore and stay highly aware of market trend, new technologies, new FinTech products and business models
Senior Digital Marketing & Business Development Manager should have the following qualifications and attributes :
Bachelor Degree in Finance, Marketing or related disciplines with minimum 10 years of experience in digital marketing in banking or wealth management industries
Relevant experience in related consultancy for banking or wealth management clients would be considered.
Solid experience in digital media and acquisition preferred
Solid knowledge in FinTech, e-commerce, digital marketing and related strategies in banking and wealth management products and segments
Excellent analytical, communication and presentation skills
Innovative, positive, capable of multi-tasking and with can-do attitude
Good command of both written and spoken English and Chinese
The bank offer competitive salary package, promising career path and fruitful career exprosure for the rigth candidate. If you find yourself interested and qualified, simply submit the updated CV, or contact Winnie Kwok (+852 2110 0519) for further discussion.