Position Description :
The NBA is one of the world’s most innovative media and entertainment organizations and basketball is one of the most popular and participated in sports.
NBA Asia, powered by its Global Content and Media distribution division, is rapidly growing sports and basketball fans, pioneering partnerships and dynamic revenue segments.
The Media and Content Business Development and Strategic Planning Lead will play a principal role in accelerating the NBA’s distribution aspirations and commitment to entertaining Asia’s basketball and sports fans through inventive partnerships and direct relationships.
The individual will report to the department head and will work across the Global Content and Media Distribution’s sales, digital / direct-to-consumer, programming and production and partner marketing teams in Hong Kong, Manila, New York and Secaucus.
The position is best suited for a versatile and motivated individual who has a superb strategy and analytical skills and experiences and is ready to be a key member of an organization and team that is thinking big and wants to successfully navigate the waves of technological and behavioral transformation and change.
A key area of focus will include developing bold yet data-driven strategic initiatives across NBA Asia’s content portfolio including live games, ancillary programming, original productions, and youth content.
The successful candidate will also lead high-value media investment initiatives and contribute to priority growth areas such as SVOD and direct-to-consumer offerings.
Major Responsibilities :
Business Development and Strategy
Content and Media Distribution Planning
Insights & Analytics
Required Experience & Knowledge :
Educational Background Required :