Manage the new brand in all print communication, digital marketing, advertising, EDM campaigns, events, product launches and display materials across the region.
Marketing colleagues will consist of specialists in Marketing, Ecommerce, Digital Marketing, Social Media, and Graphic Design.
Develop strategic sales channels to build consumer engagement / awareness at the point-of-purchase and drive sales.
Manage key offline partners orders and customer service
Write and edit marketing and public relations related material (award applications, sell sheets, brochures, press releases, newsletters, blogs entries, case studies, creative writing pieces etc.).
Drive online marketing content and promotional campaigns to increase sales online and offline.
Research marketing and brand building opportunities, such as local events, sponsorship, promotional opportunities and tradeshows in order to increase the awareness.
Manage third party partners such as marketplace platforms and marketing agencies for PR, KOL, Facebook, Google and Instagram support.
Plan and execute product launches, ensuring correct positioning of products within the market place to maximise sales.
At least 6 years’ experience with international marketing exposure to retail. Fashion brand experience is preferred.
Experience in implementing direct and indirect retail marketing strategies is essential.
Experience managing retail partners orders, inventory, and customer service
Strong creative skills with an eye’ for good design experience in briefing for retail design and web content is a plus.
Experience in briefing graphic and web designers, while maintaining brand consistency to deliver strong, communicative marketing materials.
Experience in building successful consumer engagement using social media and digital platforms.
Experience writing for web / creating written online content with SEO / SEM in mind is highly desirable.
Experience in advertising and public relations is highly desirable.
Ability to collaborate at all levels with both internal and external customers.
Analytical skills and high levels of attention to detail.
Desire to work in a fast-paced environment and keep a positive, proactive attitude.
Fluent written and oral English.
A young booming company that provides timeless products for high-quality long lasting fashion products, is now seeking a Brand Sales and Marketing Manager to join their energetic team in Hong Kong.