Lead, monitoring and analysing market developments, business performance, customer profile and business opportunities to enhance customer understandings / insights and to develop appropriate business development programs Deliver the action plans in line with corporate revenue and profit target Be accountable for the KPIs regarding the sales pipeline, commercial achievement, and customer relationship management scopes Generate sales leads of prospective customers, and actively follow through to achieve business objectives Take lead in RFP process and formulate commercial offers when requested Identify business opportunities in target markets Nurture and develop relationships with key customer accounts Provide specialist advice on the products and / or services that the Company shall develop and introduce Prepare and negotiate commercial terms and conditions with customers in line with internal guidelines.

Be responsible for contract management and agreements Keep updates on both progress and timeline regarding potential pipelines, and provide accurate forecasting of anticipation.

Conduct the regular market intelligence research in order to Identify trends, situations and factors that make recommendations for business solutions and / or action plans Work with the PR team to develop marketing plans and related materials for the implementation of business promotion activities Assist in ad hoc projects when required