Product Marketing Assistant Vice President, Card Products (Major International Bank, Up to 55K)

Cornerstone Global Partners

Hong Kong, Hong Kong

4天前

Role Overview

Manage the development of product plans, strategies through the entire product life cycle to increase market share and develop new market.

Manage Client value propositions, positioning, segmentation, pricing, targeting, channel strategies.

Collect client and competitor market research and oversee marketing program lifecycle.

Partner with marketing product managers in managing strategies.

Ideal Profile

Over 5 years of relevant experience with a strong background in product management, product strategy, product propositions, digital marketing or product marketing.

Strong experience in data management or data analytics.

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