Senior Communications Executive, Tommy Hilfiger Asia Pacific
PVH Corp
Hong Kong
source : Malakye

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  • POSITION SUMMARY : Provide support to local markets in the region with expertise in Influencer Marketing amp; Celebrity Partnership, as well as knowledge in Communications amp;
  • Earned Media.Understand the local market needs and changing environment and adapt appropriate communications strategies to the right target audiencePRIMARY RESPONSIBILITIES / ACCOUNTABILITIES OF THE JOB : Support on talents identification and selection through sourcing potential personalities and profile researchMaintain an always-on approach regarding to influencer marketing amp;
  • celebrity partnership amp; in the region. Manage the influencer and celebrity seeding and dressing calendar.Maximize editorial content exposure across the key social and digital platforms with channel expertise in the regionAct as the market lead for Korea in terms of Marketing and CommunicationsReports compilation for Influencer Marketing amp;
  • Celebrity Partnership as well as Communications amp; Earned MediaDaily communications with local markets and global teamsPerform ad-ho projects as assigned by line managerKEY COMPETENCIES : CREATIVITY : Interest in trends, lifestyles and media.

    Support introduction of new ideas and bring ideas to realization.TEAMWORK : Builds good working relationships; collaborates toward deadlines and deliverables.

  • Able to communicate effectively across the team and organization; effectively works at long distances.ORGANIZING : Works according to defined schedules and deadlines;
  • takes direction well and able to work with high accountability; manages own work and tracks progress. Seeks out resources to get things done;
  • able to multi-task and adapt to changing priorities.ENVIRONMENT : Ability to work in fast-paced, team-oriented setting.Functional Competencies : A collaborator and inspirer who seeks insights from data and other teams to deliver great work.

    A team member with passion, tenacity, curiosity and optimism to bring about creative ideas with an understanding these should impact business.

    Possessing a detailed eye to proactively offer innovative and workable solutions with the focus on Influencer Marketing and Celebrity Partnership, as well as add value to Communications and Earned Media.

    Experiences in communications, preferably in fashion / lifestyle, with some existing connections to agencies, vendors and influencers.

    Confidence, motivation, credibility, collaboration, the ability to adapt to change and a willingness to bring the very best to the team.

  • Tons of energy and a great team spirit.QUALIFICATIONS amp; EXPERIENCE : Experience : Minimum 3 years of relevant experiences, preferably in PR agency, or fashion / lifestyle brands with digital focusEducation : Bachelors degree in Communications, Marketing, Business or related disciplinesSkills : Excellent communication, interpersonal and organizational skillsStrong understanding on influencers amp;
  • celebrities and media in the regionAn open-minded with ability to adapt to changesGood analytical and problem-solving skills, positive and proactiveAble to manage multi-task in fact-paced environment and liaise with stakeholders across the organizationFluent in both written and spoken English and ChineseProficiency in MS Office and Chinese Word ProcessingImmediate available is preferred"


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