Regional Assistant Marketing Manager
Laichikok, Kowloon

Regional Assistant Marketing Manager

Company : Corporation / Salary : $Negotiable


  • Reporting into the Regional Marketing Manager
  • To assist with Retail, Wholesale, Concession and Online marketing activity.
  • To help liaise with Global Brand Headquarters and subsidiaries across all marketing matters.
  • To assist across on regional marketing activities, working with Retail, Visual, Planning, Operational and Training Teams
  • PR - to push global directional stories and support marketing / PR teams across Asia for effective press campaigns.
  • To assist the Regional Manager on directing APAC countries on marketing planning to achieve Global & APAC business goals
  • Budgetary control ensuring base spend and additional funding are aligned for each subsidiary
  • ROI Management To review planning and spending within each country to ensure investments are made to the highest ROI achieving projects in alignment with global and regional strategies
  • To assist on regional marketing calendar activities
  • Ensuring consistency is achieved across all marketing communications as required by seasonal brand standards and seasonal marketing campaigns
  • Regional relationship management
  • Liaising with e-commerce department to ensure consistent online activity and Retail and Wholesale activity correlate
  • Responsible for driving and maximizing press coverage with subsidiaries and will help organize and manage promotions and events in line with the overall Marketing strategy
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