Regional Assistant Marketing Manager
Company : Corporation / Salary : $Negotiable
Reporting into the Regional Marketing Manager
To assist with Retail, Wholesale, Concession and Online marketing activity.
To help liaise with Global Brand Headquarters and subsidiaries across all marketing matters.
To assist across on regional marketing activities, working with Retail, Visual, Planning, Operational and Training Teams
PR - to push global directional stories and support marketing / PR teams across Asia for effective press campaigns.
To assist the Regional Manager on directing APAC countries on marketing planning to achieve Global & APAC business goals
Budgetary control ensuring base spend and additional funding are aligned for each subsidiary
ROI Management To review planning and spending within each country to ensure investments are made to the highest ROI achieving projects in alignment with global and regional strategies
To assist on regional marketing calendar activities
Ensuring consistency is achieved across all marketing communications as required by seasonal brand standards and seasonal marketing campaigns
Regional relationship management
Liaising with e-commerce department to ensure consistent online activity and Retail and Wholesale activity correlate
Responsible for driving and maximizing press coverage with subsidiaries and will help organize and manage promotions and events in line with the overall Marketing strategy