Senior Strategist
Landor & Fitch
Hong Kong
4天前

We are hiring our next Senior Strategist to support our team. Could this be you?

Let us tell you more .

Landor & Fitch Hong Kong is looking for someone who is a curious problem solver, passionate about technology & creativity and thrives in a fast paced, innovative and collaborative environment.

So, what are we looking for?

Big ideas and meaningful insights fuel our fire. From Brand Strategy to Experience Design, we collaborate closely with clients and our Design and Technology teammates to tackle complex problems at the heart of human experiences.

We’re looking for a Senior Strategist (Omnichannel) who enjoys leveraging well-informed brand and consumer insights to create compelling, channel-right narratives for brands.

From discovering ripe opportunity spaces through competitive audits to developing customer journeys and brand positioning territories, you understand how to tell stories across the experience landscape, and the best way to drive an audience to these stories.

You are able to quickly understand a brand’s ecosystem and can balance being an advocate for the audience you’re trying to reach with the business goals that have been identified.

You’re an excellent communicator and influencer that thrives in a fast-paced, highly-collaborative and multi-disciplinary team.

For Landor & Fitch Hong Kong, a Senior Strategist is :

Key Responsibilities :

  • Lead the strategy workstream on 1-2 brand and digital client projects within an integrated, multidisciplinary client team
  • Lead the creation of strategic deliverables across brand strategy and experience design through an omnichannel lens ranging from audience insights and competitive audits to brand positioning, opportunity mapping and journey mapping
  • Design and lead research into industry trends, competitive information, along with consumer insights to create and present concepts and recommendations in a compelling and impactful way to internal teams and senior level clients
  • Use quantitative and qualitative research to generate meaningful and intuitive insights that drive creative concepts
  • Be able to work collaboratively with your team, but also operate autonomously and provide value throughout the entire project cycle
  • Partner with the Strategy Director on your team to support and contribute to the broader strategic direction across the team, including creating case studies and sharing internal knowledge
  • What skills are necessary?

  • Fluency in English, Cantonese and Chinese
  • Hong Kong and China market experience would be desirable
  • 4+ years of solid brand strategy experience which includes leading storytelling and omnichannel brand experience projects for large and small brands
  • A broad set of strategic skills and experiences focusing on brand, with expertise in omnichannel and with a foundational understanding of digital user experience digital transformation
  • Experience leading and supporting workshops with mid-senior level clients leveraging design-thinking frameworks
  • An inherent curiosity and a way of spotting the right insights out of complicated scenarios, simplifying and translating them into creative strategy that’s easy to implement
  • A background in consumer research, behaviourial science, creative strategy or digital activation (or a little of everything) will go a long way in ensuring your success.
  • More importantly, you’re a good communicator and a story teller with a way of translating imagination into reality

  • Self-disciplined with a proactive attitude
  • Ambitious and responsible
  • And what about Landor & Fitch?

    As a company with studios across the globe, we power up the best minds from 31 teams in over 22 countries to create a unique skillset for each client.

    We spark ingenuity with global creative sprints that cross time zones and borders and spur on the best of our talent. That includes exceptional brand consulting and strategic design, brilliance in experience, retail and workplace design, and competition-smashing motion design.

    We are part of the WPP group.

    Sound like the role for you? Apply now!

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