Reporting to Head of Asset & Liability Management, you will be responsible for formulating products and marketing strategies for all secured lending products including SME & secured lending, mortgage and driving new products development, products enhancement and launching effective marketing programs to deliver business targets in terms of portfolio and revenue growth.
Prepare and Design Strategic Planning for SME & secured lending and mortgage
Lead a team to execute strategic planning for Mortgage, SME & Secured Lending and mortgage products to meet the sales target
Develop marketing initiatives by gathering market’s and competitors’ information and situation.
Drive teammates to deliver the product enhancements and marketing campaigns can deliver on time with high quality of standard in terms of market attractiveness, competitiveness and also compliance
Closely monitor the business result and take immediate actions in case of any undesirably results
Evaluate and recommend changes to operations and channels to streamline operating procedure and improve sales process during programs.
Coordinate channels with various internal parties to ensure product features are channeled effectively and deliver their sales target
To meet the challenge, you should have the following qualifications and attributes :
Degree holder with major in Business Administration, Marketing or related discipline
Minimum 10 years of relevant experience in related products & marketing in retail banking and / or SME marketing
Experience in business strategy formulation
Participation in product development is an advantage
Excellent interpersonal and negotiation skills
Strong people management skill
Good command of both written and spoken English and Chinese