Digital Marketing Manager
PEOBASE Ltd
Central, Hong Kong
3d ago

Responsibilities

  • Manage both the comapny’s brands across multiple brand sites and marketplaces
  • Maximize brand awareness, educate consumers on the power of protection, and drive revenue
  • Manage advertising programs in-house and with agency partners
  • Provide insights and direction on social media, EDM and newsletter advertising strategy & support overall digital marketing activitie
  • Manage the creative development of digital assets, including banner ads, unique product images, video, etc.
  • Provide digital direction regarding content, search terms, and product positioning with other team managers
  • Requirements

  • At least 5 years of experience working with digital marketing media, creative optimization and demand generation
  • Experience managing a team of driven marketing professionals
  • Extensive knowledge of best practices in SEM / SEO including multi-channel management from brand sites to marketplaces
  • Digital display management on market exchanges, Facebook, YouTube, Weibo, and WeChat,
  • Experience driving B2C brands and products with strategic accounts including but not limited to Amazon, Rakuten, Tmall, and JD.com
  • Knowledge in Magento, Demandware or Shopify platforms is preferred
  • Desire to work in a fast-paced environment and keep a positive, proactive attitude.
  • Fluent in English, and bonus if multi-lingual in Chinese, Japanese or Korean
  • Our Client

    One of the global leader that provides protective solutions for handheld devices, is now seeking a Digital Marketing Manager to join their energetic team in Hong Kong.

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