Assistant Brand Manager (FMCG / Skincare )
Chandler Macleod Asia
All Hong Kong
12天前
source : JXT

Responsibilities :

  • Develop and implement comprehensive business solutions and brand management including brand and marketing strategies such as ATL, BTL, CRM, Digital, PR & Communications, etc.
  • to achieve the business objectives and

  • Manage the A&P budget and plans, cost allocation and control
  • Identify potential new market space or business innovations from market and consumer insights, consumer behavior and market trend
  • Work closely with retail team, provide marketing and promotion support to drive the traffic and potential business opportunities
  • Develop digial and social media platform for the brand activation and engagement, e.g. Facebook, Instagram, KOL & Bloggers, website and SEO;
  • to maximize the brand awareness

  • Maintain good network with PR and media for effective exposure
  • Requirements :

  • Bachelor in Marketing / Communications or related disciplines
  • 8-10 years brand management and marketing communications experience gained from Beauty / FMCG industry
  • Digital savvy and strong digital & social media experience
  • Strong leadership and people management skills
  • Strong business acumen and strategic thinking
  • Interested parties please click "Apply Now" or contact Cathy Yeung on +852 2833 4192 for more information.

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