Senior Brand Specialist HK – Fashion Concierge
Farfetch (NYSE: FTCH)
Hong Kong
source : Index Ventures


The role will be responsible for elevating the fashion concierge business proposition through an effective products sourcing efforts.

The focus will be placed on increasing productivity by sourcing highly demanded items within tight deadlines, building and managing relationships with sales associates within on-line and off-line sourcing network, engaging with the Farfetch Personal Shopping team to secure target conversion rates and secure pre-orders, working with brand partnerships team to build relationships with key suppliers as well as supporting strategic growth initiatives for the department.

The ideal profile requires strong commercial and luxury service acumen, with in depth understanding of global luxury landscape and its cycles as well as account management.

Past exposure to the world of luxury personal shopping or VIP sales is ideal. You must have considerable experience within luxury retail and comfortable with one-to-one VIP customer enteractions, sales management targets in a region of $3M+ and must be able to demonstrate a proven track record of exceeding KPI targets through exceptional management and communication skills.

  • Support Fashion Concierge and Private Client teams in HK to bring the best luxury supply to our private clients
  • Achieve $3M in annual sales by building relationships with key local luxury supply accounts and brands and leveraging professional and personal networks
  • Drive direct b2c sales by activating own or organic client requests for non-marketplace products
  • Design and implement training of regional Private Client stylists on assigned luxury brands or luxury categories
  • Effectivly manage personal workflow by setting objectives and prioritizing by using automation and current systems and tools
  • Identify and maximise growth opportunities within local markets
  • Drive user engagement with retail network via Shoper App (FC product to support global sourcing)
  • Contribute to medium to longer-term planning
  • Analyse results and drive performance through regular reviews
  • Work closely with the global partnerships team to ensure maximum understanding and in depth knowledge of forthcoming supply opportunities
  • Maintain and grow market competitor awareness
  • Attend brand events and presentations as required to aid in the development of the business and act as a Fashion Concierge brand ambassador
  • Key skills and experience

  • Proven working experience within (fashion / luxury / ecommerce) and function (personal shopping / sales)
  • Excellent communication skills
  • Excellent operational skills
  • Account management skills
  • Ability to spot new opportunities and innitiate action
  • Commercially aware with proven history of achieving or exceeding objectives
  • Experience managing the operational process, as it pertains to sales executives and organizational / departmental objectives
  • Strong analytical mindset and ability to communicate a POV through clear presentations
  • Understanding of CRM and customer retention & engagement objectives
  • Proven ability to work within strict deadlines
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