Senior Customer Analyst (Tourist Segment) (Ref: 20005082)
The Hong Kong Jockey Club
Hong Kong
4天前

The Department

The Customer and International Business Development Division (C&I) is responsible for providing quality wagering experience and CRM to local and overseas customers of The Hong Kong Jockey Club.

It operates 88 Race Meetings a year, 33 Simulcasts days, a thrice-weekly Mark 6 Draw, 7X24 Digital Channels, 7X24 Football Betting Services on over 11,000 different leagues per year.

The ultimate aim is to provide an impressive total customer experience leading to sustainable turnover growth in a responsible manner.

The Job

You will report to Segment Manager and

  • perform statistical data analyses and advise actionable insight from the result on business issues
  • prepare and evaluate business performance result for Management
  • track KPI performance to formulate follow up actions
  • lead customer management projects on customer targeting, lists preparation and post campaign analysis
  • automate regular analyses and reports generation
  • ad-hoc assignments as per requested
  • You should have

  • a degree, preferably in Statistics, Quantitative Analysis, Computer Science, Data Science or equivalent with minimum 5 years' relevant experience in statistical customer analysis or computer programing
  • strong business acumen and analytical mindset
  • good programing skill and well experienced in automation of process and management reports
  • experience with relational database, able to understand, maintain and compose database query scripts
  • to be capable in handling voluminous data and in writing efficient queries, and be experienced in various data transformation techniques to aggregate transactional data
  • to be well-versed with SQL, SAS, VBA, R, C# and other MS Office applications
  • exposure to Big Data analytic, e.g. machine learning, Hadoop, is an advantage
  • passion and knowledge of horse racing are distinct advantages
  • good interpersonal and communication skills
  • ability to multitask and meet deadlines
  • candidate with less experience will be considered for Customer Analyst)

    Terms of Employment

    The level of appointment will be commensurate with qualification and experience. A contract employment will be offered to the successful candidate.

    Contract renewal will be subject to mutual agreement between the Club and the individual.

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