Assistant Manager, Consumers Assets Marketing – Hang Seng Bank (HK)
HSBC Group
Kowloon, Hong Kong
1天前

Description

A Career with Hang Seng Bank

Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services.

We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.

Assistant Manager, Consumers Assets Marketing

Marketing

Hang Seng’s Marketing function is responsible for formulating marketing strategies and implementing marketing initiatives to reinforce the brand of Hang Seng Bank, drive acquisition and usage of the Bank's product and services, strengthen customer loyalty to build long term relationships, and provide internal business units with marketing support to deliver a comprehensive suite of products and services offered by the Bank.

We are currently seeking a qualified digital marketing specialist to join us asAssistant Manager, Consumers Assets Marketing.

Principal responsibilities

  • Assist in formulating marketing strategies and implementing customer acquisition / utilization programmes for card products
  • Develop marketing collaterals and collaborate with relevant parties to ensure the smooth launch of marketing programmes
  • Conduct post-programme evaluation for continuous improvement
  • Requirements

  • University degree in Marketing, Business Administration or a related discipline
  • Minimum of five years' experience in marketing, with exposure to card business or advertising agencies preferred
  • Good communication, interpersonal, analytical and project management skills
  • Strong self-motivation and customer orientation, with the ability to work independently and under pressure
  • Proficiency in both English and Chinese
  • Great sense of ownership and servicing mind-set to ensure efficient and effective customer service delivery
  • The health and safety of our employees and candidates is very important to us. Due to the current situation related to the Novel Coronavirus (2019-nCoV), we're leveraging our digital capabilities to ensure we can continue to recruit top talent at the HSBC Group.

    As your application progresses, you may be asked to use one of our digital tools to help you through your recruitment journey.

    If so, one of our Resourcing colleagues will explain how our video interviewing technology will be used throughout the recruitment process and will be on hand to answer any questions you might have.

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