Digital Sales and Customer Engagement Manager
Hang Seng Bank Limited
Mongkok, Hong Kong


A Career with Hang Seng Bank

Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-

in-class products and services.We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.

Digital Sales and Customer Engagement Manager

Commercial Banking Corporate Digital and Innovation

Hang Seng’s Commercial Banking (CMB) business provides customized one-stop financial solutions to our corporate customers, from prime small and medium-

sized businesses to publicly listed companies.

For customers conducting business locally or around the world, we offer a comprehensive range of services including corporate lending, trade and receivables finance, structured loan, cash management, investment, treasury services, insurance and e-

Banking services. As a reliable financial partner, we attend to the specific business needs of our customers and provide efficient tailor-

made banking solutions through our relationship managers and dedicated specialists.

We are currently seeking a high caliber professional to join our department as Digital Sales and Customer Engagement Manager.

Principal responsibilities

  • Develop digital business strategies and drive the implementation of various digital platforms to boost digital business performance and ensure excellent digital user experience
  • Identify and drive up online business opportunities including but not limited to online product / service applications, sales leads, cross platforms promotions, 3rd party business development opportunities, artificial intelligence and robotics, etc.
  • Review and revamp digital sales and process flow to ensure efficiency and effectiveness of the fulfillment process and conduct on-
  • going monitoring and reengineering

  • Gather, report and present digital platform usage analysis, and market intelligence
  • Work closely with stakeholders including product owners, technical teams, legal, compliance and external vendors to drive online sales and revenue, including design and execute targeted up-
  • sell / cross-sell strategy in digital platforms

  • Provide training, coaching, ongoing support and communication sessions to colleagues and customers on new digital products, services and policies
  • Requirements

  • University degree in Business Administration, Information System or related disciplines
  • Experience in project management, with good knowledge of SME business an advantage
  • Experience in web management including mobile (responsive design)
  • Able to keep abreast of the latest mobile and online banking technologies and trends
  • Appreciation / experience in digital marketing to drive online sales / revenue / sales leads
  • Strong self-motivation, with good communication and interpersonal skills
  • Strong project management, negotiation and problem solving skills
  • Experience in Agile project management methodology for project delivery on platforms and platform functions would be an added advantage
  • High level of attentiveness to details, with strong business sense and able to make sensible business judgments
  • Proficiency in both English and Chinese, fluency in Putonghua an advantage
  • High level of customer centricity mindset with dedication to deliver exceptional quality services for customers
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