A Career with Hang Seng Bank
Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-
in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.
Manager Analytics Transformation & Customer Relationship Management (Lead Architect)
Customer Value Management
We are currently seeking high caliber professionals to join our department as Manager Analytics Transformation & Customer Relationship Management (Lead Architect).
Develop and implement insight-led omni-channel customer decisioning and deployment capability to enable effective cutomer communication.
Design and develop lead / message architecture to enable lead priorization, designated channel related contact management framework, and multi-
channel & mutli-step customer contact journey.
Translate and configurate business requirements for the design and delivery of customer communication to maximize business benefits.
Support the design and delivery of reporting applications for lead performance monitoring and identification of impovement opportunities.
Contribute to team development, effectiveness and success by sharing knowledge and good practice, working collaboratively with others to create a productive, diverse and supportive working environment.
University degree in Business Administration, Computer Science, Mathematics, Statistics or other related discipline
Minimum 8 years' working experience in CRM related areas and / or analytics
With solid experience of event triggers, campaign process management, application of CRM solutions in the context of the customer life cycle management across multiple distribution channels
Experience in real-time lead decisioning / large-scale CRM solution implementation is preferred
Good technical know-how like SAS and business acumen
Self-Motivated, positive, passionate and willingness of continue learning
Effective communication, interpersonal, problem solving, presentation, and project management skills
Great sense of ownership and servicing mindset to ensure efficient and effective customer service processes