Intern, Digital Experience & Analytics
Zurich Insurance Company
Hong Kong, HK

Job Responsibilities

  • Assist with development of customer-centric webpages with CMS in accordance to industry best practice and brand guideline.
  • Continues to improving the user experience with reference to findings in web analytics, heatmap tool and customer feedback

  • Perform personalization and A / B testing on webpages to maximize results with help of automation
  • Assist with web analytics, tag management and data visualization via Google Analytics, Google Tag Manager and Data Studio, with the ultimate goal of deriving insights that are meaningful to the business and the customers
  • Provide assistance in research and other ad-hoc activities pertaining to the team’s objectives
  • Job Requirements

  • A genuine interest in marketing technologies and digital content, in particular web development, web analytics, Search Engine Optimization as well as UI / UX and customer journey design
  • High level of independence and the competency to communicate with stakeholders from various functions with minimal supervision
  • Strong research and presentation skills to put forward ideas in a highly comprehensible and convincing manner
  • Experience in Content Management System (CMS), Google Analytics and SEO is a huge advantage
  • Why Zurich

    At Zurich, we like to think outside the box and challenge the status quo. We take an optimistic approach by focusing on the positives and constantly asking What can go right?

    We are an equal opportunity employer who knows that each employee is unique - that’s what makes our team so great!

    Join us as we constantly explore new ways to .

  • Location(s) : HK - Hong Kong
  • Schedule : Full Time or Part Time
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