Assistant Marketing Manager
Television Broadcasts Limited
Hong Kong, HK

Responsibilities :

  • Develop data-backed marketing tactics and strategies, from idea generation to execution
  • Lead and formulate online and offline campaigns for customer acquisition and brand awareness
  • Actively identify new trends and insights for creative campaigns
  • Follow-through and willingness to conduct pre-and post-event evaluations and reporting on the outcomes
  • Assist supervisor in working closely with different stakeholders in internal and external projects
  • Requirements :

  • Degree holder in Marketing, Event Management or related disciplines
  • Minimum 7 years’ experience in promotion and event management
  • Knowledge of ATL, Digital and BTL advertising
  • Good command of both English and Chinese
  • Strong interest in entertainment content
  • Familiar with different OTT platforms is a plus
  • Candidate with less experience candidates will be considered for the position of Senior Marketing Executive
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