Assistant Manager Category Planning
Adidas
Hong Kong, HK, CN
1天前

Purpose & Overall Relevance for the Organization :

  • Be the key player to drive category range plans in Hong Kong within guidelines set by GCA BUs and global
  • Key Responsibilities :

  • Assist to validate Sport Performance category range within the country RA based on GCA proposal.
  • Work with manager to understand category seasonal strategy / priority / insight
  • Understanding of the Hong Kong market landscape and specific category consumer.
  • Handover category range plan to CTC Assortment Planning Team
  • Perform Category analysis including sell-thru, forecasting, pricing corridor & segmentation compliance, etc.
  • Work within E2E calendar timelines & deliverables
  • Propose Hong Kong prices in local currencies, ensuring pricing harmonization
  • Suggest and make inputs in volume forecast and define product mix to achieve margin & Net Sales targets and forecast accuracy
  • Sample set needs feedback and sample ordering (pre-sell / SMS)
  • Ensure global systems are up-to-date with country / cluster information, i.e. RMA / DMT
  • Local article management + SMUs briefs to GCA BUs as needed / approved
  • Define customer segmentation; Ensure deviations approval on segmentation
  • Gathering collation of market landscape and competition intelligence (category level) - feedback to GCA CTC
  • Article selection for AP into store format framework according to BU range segmentation (width only)
  • Mandatory Range guidance and review per segmentation guidelines
  • Deliver Category AP presentations at key GTM milestones as required
  • Work with Brand Activation team on seasonal category brand calendar
  • Prepare & execute key internal meetings such as; Pre-Buy, Final Buy, Monthly Marketing Campaign, Sell Thru etc. based on the aligned deliverables
  • Support in updating on seasonal category strategic plan, support IBP / SBP process, review performance and ensure consistent evolution of quality of output
  • KPI’s :

  • Category NS, Net margin
  • Sell-out
  • Compliance to range segmentation
  • Compliance to price corridor
  • Market share
  • Key Relationships :

  • Brand Director
  • CTC RA Team
  • CTC Assortment Planning Team
  • GCA BU Team
  • Wholesale Channel Team
  • MOPS
  • Knowledge, Skills and Abilities :

  • At least 3-5 years of marketing management experience with a recognized top tier brand, with at least 3 years in product management
  • Exposure to other marketing disciplines preferable, e.g. merchandising, brand communication, or sales experience
  • Must have the ability to influence others within an organization
  • Result-oriented
  • Strong numerical / analytical skills
  • Willing and able to travel on a regular basis
  • Industry : Preferably in retail / apparel / FMCG / White goods

    Exposure : Retail / FMCG / Fashion

    Requisite Education and Experience / Minimum Qualifications :

  • University degree in Business or Marketing preferred
  • 3-5 years relevant working experience preferred
  • Fluent in English & Cantonese
  • Passion for sports
  • Deep understanding of the e-commerce landscape
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