The Marketing Manager will be responsible for leading strategy development, NPD and Consumer Communication of a category in the market
To develop a clear vision for the category at local level in line with regional and global strategic imperatives, and to generate annual and three-
year brand plans to deliver the vision. There is full P&L responsibility
To lead the development and implementation of the annual business plan, monitor performance and competitor activity and recommend adjustments to the marketing mix
To deliver a product development programme to generate consistent sales and profit growth
To recruit, coach and develop direct reports into truly exceptional Marketers
To co-ordinate the development and maintenance of effective local Sales / Marketing interface to ensure effective execution of business plans
To lead, where appropriate, the selection of local external Service Agencies and to develop and manage professional working relationships
To lead and / or contribute to international projects with partners in the Reckitt Benckiser Group
Is this You?
Bachelor degree or above in Business Administration, Marketing or related discipline
At least 8 years of marketing experience, including 2 years as people manager
Must be able to demonstrate outstanding marketing skills developed within the FMCG environment
Strong commercial awareness, enetrepreneurial with strong sense of urgency and achievement
Leadership qualities in impacting, contributing and challenging business strategy
Strong analytical skill, creative with excellent interpersonal & presentation skills
Fluent spoken and written English and Chinese
In Return RB offer very competitive salaries with excellent benefits and the chance to progress your career within a truly Global organisation.
RB is different : good enough’ isn’t good enough here.
RB is the world's leading consumer health and hygiene company, We work with the best people to challenge conventional thinking and keep giving people innovative solutions for healthier lives and happier homes, through our brands like Nurofen, Strepsils, Mucinex, Dettol, Lysol, Finish and Vanish.