About Standard Chartered
We are a leading international bank focused on helping people and companies prosper across Asia, Africa and the Middle East.
To us, good performance is about much more than turning a profit. It's about showing how you embody our valued behaviours - do the right thing, better together and never settle - as well as our brand promise, Here for good.
We're committed to promoting equality in the workplace and creating an inclusive and flexible culture - one where everyone can realise their full potential and make a positive contribution to our organisation.
This in turn helps us to provide better support to our broad client base.
The Role Responsibilities
Support to formulate the country execution and priorities to deliver sustainable growth across Affluent Banking segment clients, ensuring that the Bank fulfils the potential and realises the significant revenue and operating profit growth opportunity from the clients.
The role is to support the acquisition and CVP of Priority Private segment via
Acquisition of New-to-Bank (NTB) and Upgrade of Existing-To-Bank (ETB) clients to Priority Private segment via strategic programs and partnerships
Design early engagement roadmap to effectively engage clients to drive product take-up and wealth penetration
Planning and implementation of segment CVP in the areas of wealth and lifestyle privileges
Drive acquisition and upgrade of Priority Private clients through segment strategy & CVP propositions, marketing plans, segment and product offers across different channels
Drive key KPIs including New-To-Bank (NTB) clients, New-To-Segment (NTS) clients, Qualified ratio, Wealth and Professional Investors (PI) penetration
Execute segment strategy, marketing planning, products offer and integrated distribution deliveries to elevate client experience
Priority Private - Acquisition and CVP
Acquire NTB and ETB clients where appropriate in line with agreed protocols
Support execution of sales and marketing programs and initiatives to acquire NTB and NTS clients
Support the enhancement of onboarding experience and journeys to boost the qualified ratio and drive product take-up and wealth penetration
Manage, design and develop ongoing bespoke privileges for Priority Private through strategic partnerships
Collaborate with relevant stakeholders to provide unique product offers and banking experiences to Priority Private clients across different client journeys
Product Bundles and Pricing
Support the development of product bundles, pricing & promotions to attract new clients, grow product and PI penetration by collaboration with Product teams
Execute Priority Private sign-up process, campaign design & implementation process
Follow through deepening programme processes, e.g. Campaign Management, Leads management
Support the management of budget & KPI, and ensure it is accurately reported & forecasted throughout the year
Manage the contractual relationships with external partners to provide bespoke client privileges
Drive an optimized working environment and lives with the Bank's Value Behaviours
Ensure relevant control measures are undertaken to minimize risk exposure
Ensure relevant control measures are undertaken to fully complied with regulatory & business conduct
Regulatory & Business Conduct
Live by the Group's Values and Code of Conduct.
Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank.
This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
Achieve the outcomes set out in the Bank's Conduct Principles
Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters
Channel : Distribution Network, Corporate Partnerships, Digital Banking. Voice & Virtual
Products : Wealth Management, Retail Products
Group : Group Segments & other Group teams
Others : Brand & Marketing, Retail Analytics, Sales Performance Management, Legal & Compliance, Client Journey, Operations, external partners & vendors (Aspire, GiveGift)
Apply now to join the Bank for those with big career ambitions.
To view information on our benefits including our flexible working please visit our career pages . We welcome conversations on flexible working.