Senior Data Analytics Manager
Neo Derm Group Ltd.
Hong Kong
6天前

Responsibilities

Data Driven Platform Development

  • Take ownership of assigned projects in the end-to-end campaign management process including customer targeting / retargeting and campaign response analysis
  • Work with business stakeholders to help them understand algorithm requirements and deliver high-quality solutions to them
  • Proactively make strategic recommendations to improve conversion, sales performance and customer experience.
  • Deploy analytics capabilities ranging from organization BI to advanced models to improve ongoing insight generation process and the application of such in business relevant way
  • Commercialization of insights from data scientists under a customer-centric context and turn into business strategy
  • Ability to successfully convey all valuable insights with business action recommendations to senior management through effective presentation
  • Data Analysis & Visualization

  • Deliver insights from the data visualization process and to identity business strategies from customer-centric approach
  • Analyze existing customer, product and platform data to identify, recommend areas for further improvements
  • Drive development of dashboard and manage BI solution development
  • Predictive Analysis

  • Take lead in Big data projects and work with different business stakeholders to apply data science techniques into business applications
  • Collaborate with IT Team on Big Data System and Architecture Design
  • Lead data scientist team to develop different data science initiatives including predictive models and statistically rigorous advanced model scripts to support AI / machine learning / deep learning related initiatives
  • Lead the design, development and implementation of customer analytic strategy via data mining, modeling, customer segmentation (clustering) and forecasting
  • Perform advanced analysis using statistical techniques & algorithms to build effective targeting, segmentation and identification of opportunities around various marketing program optimization including but not limited to cross-sell, up-sell and customer retention
  • Perform the big data analytics processes on massive data sets from different data sources : explanatory and targeted data analyses, generate and test working hypotheses, analyze historical data and identify features & trends
  • The Successful Candidate

  • Bachelor’s degree or above in Quantitative Analysis, Statistics, Operations Research, Computer Science or related disciplines
  • 5+ years of relevant working experience in data analytics field as statistician / analyst / data scientist
  • Strong leadership and managerial skill when working with senior management team Strong leadership and managerial skill when working with senior management team Strong leadership and managerial skill when working with senior management teamSolid Experience in defining and delivering customer segmentation and behavioral models, delivering customer targeting / re-targeting plan and developing recommendation engine
  • Strong experience in statistical modelling, qualitative analysis, A / B testing and data management platform
  • Previous exposure to / knowledge of retail industry will be an asset
  • Strong leadership and managerial skill when working with senior management team
  • A result-oriented person with a passion for excellence, high level of initiative and strong sense of responsibility
  • Proactive and with a can-do attitude
  • Good command of English, Cantonese & Mandarin
  • Benefits

  • Five-day work week
  • Discretionary year-end bonus
  • Medical insurance
  • Dental insurance
  • Staff purchase discount
  • Free shuttle bus
  • Excellent career development
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