Digital Copywriter - Retail Banking and Wealth Management
Kowloon City, HONG KONG
source : Wizbii

Some careers shine brighter than others

If you're looking for a career that will help you stand out, join HSBC and fulfil your potential.

Retail Banking and Wealth Management serves millions of customers worldwide with a complete range of banking and wealth management services to enable them to manage their finances and protect and build their financial futures.

It is a global business that brings together management responsibility for Retail Banking, Wealth Management, Insurance and Asset Management with a focus on customer-

centric propositions and innovative and efficient distribution channels.

We are currently seeking a high caliber professional to join our team as Digital Copywriter .

Principal responsibilities

  • Lead User Experience & Design as well as the wider Digital teams by creating clear, elegant Chinese with suitable communication for international audiences from a variety of backgrounds, for all devices supported by the global operation.
  • Support production of high-quality and accurate copy across print, digital and social channels.
  • Support production of marketing- and service-related digital messaging working within rigid restrictions and guidelines.
  • Support production of long and short form copy appropriate
  • New services and propositions meet key KPIs for sales, servicing and satisfaction
  • Delivery within scope, budget and timelines
  • Process optimisation and speed to market to a variety of project goals and audiences.
  • Optimise and reconfigure existing internal and external communications to adhere to User Experience best practice.
  • Quality Control own and teams work, assist colleagues by proofing output as required.
  • Work across a variety of projects, ensuring adequate and appropriate prioritisation.
  • Ensure all content presents an accurate overview of brand and is aligned to brand guidelines andtone etc.
  • Ensure consistency both within and across documents, brands and sub brands.
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