Lalamove - Senior Marketing Executive (Content & Communications)
Hong Kong
source : Happyer

Who we're looking for

As Senior Marketing Executive, you will be part of the Hong Kong Marketing team and be responsible for delivering digital content and supporting PR initiatives for all marketing communication channels in Hong Kong, and ensure that all content created is aligned with Lalamove’s key messages, tone and voice.

What you will be doing

  • Create, edit, proofread and improve external communications content and materials, such as digital content and marketing collectatals
  • Develop Hong Kong content calendar following the business and marketing directions and global communications framework
  • Work with various functional teams including Global Marketing, Product & Tech, Operation, Customer Services team to deliver engaging content across our app, website, social media and other media channels
  • Work with PR / Marketing partners and agency to manage project timeline and delivery
  • Collaborate with digital marketer and designers to produce high quality content
  • Collect market intelligence, provide analyzes / insights and reporting of content and PR efforts to demonstrate how the effort ties back to the overall business and marketing goals
  • Who you are

  • Bachelor’s degree in Marketing, Communications or Business related field
  • 3-5 years of experience in content development, media, online publication and / or related fields, preferably with solid digital content marketing background
  • Experiences in digital content production, website and content management (e.g. hubspot), and measurement metrics (e.g.
  • Google Analytics) is an advantage

  • Creative mindset with strong storytelling skills; also detail-minded
  • Excellent written and verbal in Chinese and fluent in English
  • Knowledge of marketing trends in Hong Kong
  • Team-player who is highly motivated, proactive, multi-tasking and able to fit in a fast-pacing and dynamic working environment
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