Social Media and Blog Manager
GRE Alpha
Hong Kong, China
5d ago

Responsibilities :

  • Build and manage the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant.
  • Writing various types of articles on a wide range of topics for our blog.
  • Growing blog subscribers, converting visitors into leads, and engage in relevant social discussions about our company, competitors, and / or industry, both from existing leads and customers as well as from brand new audiences.
  • Drive consistent, relevant traffic and leads from our social network presence.
  • Providing feedback to other contributors, and editing other writers’ content.
  • Optimizing content for search engines and lead generation.
  • Conducting analytical projects to improve blog and social media strategies / tactics.
  • Requirements :

  • University Graduate
  • Fluency in written English.
  • Journalist / publishing background preferable.
  • Exceptional writing and editing skills, as well as the ability to adopt the style, tone, and voice of our business' various types of content.
  • Active and well-rounded personal presence in social media, with a command of each network and their best practices.
  • Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions.
  • An analytical mind and interest in using data to optimize / scale blog marketing strategies and tactics.
  • Excellent organizational skills to work independently and manage projects with many moving parts.
  • 2-3 years of marketing and content creation experience preferable.
  • Bonus experience and skills include Adobe Creative Suite, demand generation and inbound marketing.
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