Brand Manager
PEOBASE Ltd
Central, Hong Kong
1天前

One of the renown luxury brand that owns retail chain stores in the region, is now seeking a Brand Manager to join their professional team in Hong Kong.

Responsibilities

  • Plan / Implement / Evaulate marketing / brand strategies for the assigned brands to achieve the targeted market share as well as the brand equity.
  • Explore channels proactively to enhance business / brand development.
  • Provide good business judgment in all aspects of marketing for assigned brand including creative, media, positioning and promotion etc.
  • Generate new product ideas and identify growth drivers of the brand by doing the pre and post evaluation of brand and product performance .
  • Forecasting and implementation of the brand strategy and programs with other departments.
  • Requirements

  • Degree holder in Marketing or related disciplines
  • Min. 7 years solid experience in retail industry
  • Min. 2 years in management level is highly preferred
  • Have different marketing experience covering ATL / BTL and digital & social media marketing
  • Strong in strategic thinking and brand building
  • Proactive, customer-oriented,
  • Detail-minded, result-driven and independent
  • Excellent command of both spoken and written English and Chinese.
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