MAIN JOB OBJECTIVE
Assist Marketing team in the development & implementation of Givenchy TR APAC Marketing and Trade Strategy.
1. TRADE MARKETING
Support the Marketing team in developing 360 briefs with commercial teams and merchandising.
Develop locally produced POSM / edition and Trade elements in line with corporate guidelines
In charge of marketing tools updates (plan, visuals, trade, novelties information) + efficiently communicate to the rest of the teams, on a regular basis.
PR communication : in charge of sending press files and products to our in-flight magazines journalists' database.
2. PROJECT MANAGEMENT :
Assist the marketing team in development of creative and esthetics presentations to be presented internally (top management, teams) and externally (clients).
Assist the marketing team in the implementation of podiums in store
Help to organize 3 major events through the year : BC regional Seminar (250 ppl), TFWA in Singapore and Retailer Week in Hong Kong
3. BUSINESS ANALYSIS / REPORTING
Help to consolidate animation report every month and provide a profitability study for each animation
Help to consolidate launch report every month and provide analysis on the performance of each product
Consolidate competition animation report based on pictures sent by commercial teams
Update of the TR APAC database for promotions on a monthly basis
4. ORGANIZATION :
Coordinate day-to-day requests coming from AM (mock ups, marketing product information etc...)
Follow up office orders and HK office product stock
Put in place a clear network arborescence in order to optimize information storage for HK office
Business school graduate
Previous experience in marketing, preferably in P&C industry
Chinese & English compulsory
Passionate about Beauty and sensitive to luxury environment
Excellent skills on PowerPoint compulsory
Proven ability to have a creative thinking with strong sense of esthetics
Strong organisational and analytical skills & capacity to work in a fast changing environment
Candidate should be team-focused with a desire to collaborate effectively;
Action oriented and anticipation
Strong senses of priorities
Trade Marketing Manager
CONTACTS AND RELATIONSHIPS
TR Marketing team
Commercial teams (TR Area Managers, TR Field Supervisors, sales coordinators)