Branding / Creative Manager
Atom International Technology Limited
Hong Kong, Hong Kong
16天前
source : eFinancialCareers Ltd.

This candidate needs to be an "out-of-the-box" thinker, a global creative / brand "guardian angel", who's ensuring the values, performances and image perception of the company are optimal, internally respected and externally recognized by a larger audience.

A creative, critical and analytical "super" organised mind who translates data into strategic positioning and creative solutions for the brand to grow, inspire and engage across multiple touch points : Print & Digital

You will also be a leader and collaborator who works alongside marketing and design teams to brainstorm and challenge ideas for the greater good of brand equity and the pursuit of success and innovation.

  • Define the strategic brand positioning in the market and crystallize key target audiences.
  • Create ownership by defining the vision, mission, goals, and strategies of the brand.
  • Lead creative development and create a motivating stimulus to inspire consumers.
  • Generate engagement through strategic and innovative communication campaigns.
  • Analyze competitors’ activities, market and consumers trends to identify opportunities.
  • Work alongside marketing and design team to ensure consistency with the brand strategy.
  • Brainstorm new and innovative growth strategies with the teams.
  • Align the teams around the brand’s direction, choices, and strategies.
  • Develop the Atom Brand Book and comprehensive Corporate Identity Guideline.
  • Develop internal and external communication assets.
  • Develop the strategic and creative campaign to communicate externally.
  • Requirements :

  • 5+ years of relevant experience
  • Minimum 3 years’ experience within a design studio
  • Excellent communication and presentation skills
  • Creative with strong analytical skills, excellent decision making skills and interpersonal skills
  • Team and project management experience preferably in a multicultural environment
  • A positive, hands-on attitude, with demonstrated ability in delivering results within tight deadlines
  • Energetic, Trendy & design-centric
  • Ability to work with and project manage external agencies
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