A Career with Hang Seng Bank
Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-
in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.
Manager Analytics Transformation & Customer Relationship Management (Business Implementation and Governance)
Customer Value Management
We are currently seeking high caliber professionals to join our department as Manager Analytics Transformation & Customer Relationship Management (Business Implementation and Governance)
Collabate with business users and channel teams to develop business cases on providing the next best action to customers via omni-
channel customer decisioning and deployment capability. Montior the business case result with regular review.
Develop integrated contact decisioning strategy and Business Target Operating Model (across business, channels, and Marketing), and offers management across multi-customer touch points.
Collaborate with business stakeholders to implement the Target Operating Model, entailing new, co-existing process and migration plan.
Design and conduct regular performance review to monitor Target Operating Model effectivenes and identify improvement opportunities.
Be the control owner in designing and implementing all measures e.g. suppression, recency and frequency of contacts, identification of conflicting rules.
University degree in Business Administration, Computer Science, Mathematics, Statistics or other related discipline.
Has minimum 8 years work experience, including 5 years solid hands-on exposure in customer value management and analytics in the context of the customer life cycle management across multiple distribution channels.
Exposure and experience with customer lifecycle marketing, particularly product retailing to the mass market and affluent segments via digital and direct distribution channels.
Effective stakeholder management and interpersonal skills to ensure business needs are met.
Ability to drive change through well-developed influencing and negotiation skills.
Great sense of ownership and servicing mindset to ensure efficient and effective processes in meeting stakeholders’ requirements.
Ability to communicate with impact, with the capacity to ensure complex information is articulated in a meaningful way to a wide and varied audience.
Good leadership, organizational, problem solving, presentation and interpersonal skills.
Strong track record of managing multi-functional projects and a team of diverse background.